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Interviews

"SBC Summit Rio 2025 exceeded our expectations regarding business opportunities," says Nelli Melik from Atlaslive

Monday 24 March 2025 / 12:00

2 minutos de lectura

(Rio de Janeiro, SoloAzar Exclusive).-Nelli Melik, Commercial Director at Atlaslive, explains the company's experience after attending SBC Summit Rio 2025.

"SBC Summit Rio 2025 exceeded our expectations regarding business opportunities," says Nelli Melik from Atlaslive

The Atlaslive Stand in SBC Summit Rio 2025

How would you rate the attendance and profile of the attendees who visited your stand?

We were extremely pleased with both the attendance and the diverse profiles of the attendees who visited our stand. The SBC Summit Rio 2025 attracted a broad range of professionals from various sectors of the gaming and betting industry, including operators, suppliers, and regulatory bodies. Our team engaged in meaningful conversations, showcasing our innovative solutions and establishing valuable connections with potential partners and clients.

Did the event meet your expectations in terms of generating business opportunities?

Absolutely, the SBC Summit Rio 2025 exceeded our expectations regarding business opportunities. As one of the largest iGaming events in Brazil, it brought together industry leaders, innovators, and regulators to explore the opportunities within the region’s newly regulated market.

 We identified substantial opportunities for partnerships and engaged in numerous discussions regarding potential collaborations. The high level of interest in our offerings demonstrated a robust demand for our services in the Brazilian market, which is an encouraging indicator for our future growth in the region.

 What innovations or products did you exhibit and what was the public's reaction?

At the SBC Summit Rio 2025, guests were able to try Atlaslive’s approved iGaming technology, discover its cutting-edge KYC services, and explore its responsible gaming elements. Specifically designed for the Brazilian market, these components combined to provide a safe, scalable, and flexible solution.

 Atlaslive presented its highly customizable Sportsbook, featuring engaging tools such as BetBuilder, real-time betting, and flexible settings for any sport, league, or event. The platform also offered advanced bonus engines designed to enhance the user experience, and we shared more details about its components, emphasizing customization and adaptability to meet the ever-changing demands of the local industry. The live demonstrations we conducted received high praise, and we were thrilled to see potential clients eager to implement our solutions.

The Brazilian market 

 What is the importance of the Brazilian market for the company?

The Brazilian market is of paramount importance to Atlaslive. As one of the largest and fastest-growing markets for gaming and entertainment, Brazil presents an exciting opportunity for our business. Currently, we are in the process of expanding our presence and adapting our offerings to meet consumers’ preferences.

Atlaslive has already formed a strategic alliance with Brazil’s industry leader in identity confirmation technology, to satisfy the requirements of the Brazilian market. Using document examination via OCR and 3D facial identification, our partner provides solutions that allow complete identity verification in fewer than 30 seconds. In addition to reducing fraud risks and ensuring compliance with Brazilian regulations, these tools guarantee a smooth and secure registration process and cut player registration time by 30%.

What is the company's current situation in Brazil and what does it expect for the future?

Atlaslive also proactively secured certifications to meet these high standards. The company’s GLI Certification, tailored to Brazilian regulations, and ISO/IEC 27001:2022 Certification for information security underscore its commitment to fair play, robust security, and operational excellence.

With that we expect substantial growth in the coming years as the market continues to develop, and we are committed to being at the forefront of this evolution by providing cutting-edge solutions tailored to Brazilian operators and players.

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Categories: Events

Tags: SBC Summit Rio, atlaslive,

Region: Europa

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